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YouTube by the numbers: uncovering YouTube's ghost town of billions of unwatched, ignored videos

What 18 trillion YouTube guesses uncovered about the platform
The big picture: Google remains tight-lipped about many details surrounding YouTube's inner workings. And that's a problem, according to experts, given the platform's massive global reach and influence. But now, thanks to an innovative research approach, we're getting some of the first concrete figures from the platform.